About Us

Riel Panache Collection was created by Uriel who is a hairstylist, mother and lover of all things fashion related. Born and raised in Spanish Harlem in New York City, Uriel has always been surrounded with artistry and cultural beauty. Her upbringing allowed her to recognize true beauty in people, places, and things that may not be easily visible to most people. She began braiding hair at the age of 11 and quickly fell in love with the art form. She eventually turned that passion into a career and relocated to Los Angeles, CA with her two daughters. Moving to Los Angeles with a hunger for success as well as her New York City hustler's mentality, she eventually become Key hairstylist for VH1's Black Ink Crew Compton. However, in 2020 the world was impacted by the Corona Virus Pandemic which put a halt in Uriel's hairstyling business. She decided it was time to pursue an alternative passion and launched Riel Panache Collection in November of that year. Riel Panache Collection is not only a boutique it is a symbol of perseverance, strength, and passionate creativity. Riel Panache Collection caters to the woman who shows strength and perseverance in the face of the unknown but wants to look like she hasn't even broken a sweat. Uriel is grateful to be able to make a living doing what she loves. Her life experiences have guided her on her journey of becoming a well rounded and versatile hairstylist and Entrepreneur. She loves creativity and artistic expression and is excited to be able to connect with other artistic people and help make women feel beautiful!